Don’t miss an engaging conversation where we discuss:
- Women in sales and what sets them apart
- The future of women in sales
- The company cultures that attract- and detract from- women in sales
- What else brands can do to attract, develop and retain top female talent
Ready to learn more? Let’s dive in! Check out the full episode click the link above!
Remote work has increased the accessibility of sales roles, but Lori still encounters all-male teams all the time. This is backed up by the fact that during the pandemic, many women had to leave the field to stay closer to home or become full-time caregivers.
Yet women are also the majority of college undergraduates now.
Many companies still haven’t yet realized that female sales pros bring a lot to the table, such as empathy, coachability, and a deep motivation to succeed.
Lori believes diversity builds strength, which leads to higher revenues.
Customers want to buy from brands that reflect their beliefs, values and cultures— and companies lagging behind the times and lacking diversity will be on their way out and see their customers take their money elsewhere to more inclusive brands.
Related Links:
Follow Lori on Twitter
Women Sales Pros website
Lori’s Book: She Sells: Attract, Promote and Retain Great Women in B2B Sales
The Sales Education Foundation website
Conversations With Women in Sales Podcast
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