3 Hidden Barriers to Sales Growth (Podcast)
How do you win and keep more customers? First, you have to overcome the critical issues that are often headwinds to growth.
Like headwinds to an aircraft, these obstacles aren’t always immediately obvious—and many times we don’t become aware of them until it’s too late to do anything about it. But there are usually clues along the way that something’s holding up growth, from lack of customer enthusiasm and commitment, to stalled sales cycles and pipelines full of opportunities that never seem to progress.
In our latest podcast, Bruce Wedderburn, Integrity Solutions’ Chief Sales Officer, shares the hidden drags on growth that he frequently sees, as well as the reasons why some of the hottest selling trends and buzzwords aren’t necessarily going to solve the problem.