Mental Selling by Integrity Solutions

Effective communication under pressure isn’t just a sports skill, it’s a sales advantage.

Jen Mueller, longtime sports broadcaster and founder of Talk Sporty to Me, has spent over two decades asking high-stakes questions in high-pressure moments. From NFL sidelines to MLB dugouts, Jen shares how the fundamentals of sports communication translate directly to business success. It may not be flashy, but instead they’re built on consistency, preparation, clarity, and emotional awareness under pressure. 

She also reveals what sales professionals can learn from sideline interviews, game-day prep, and the power of showing up. She explains how to make your conversations count, build trust through repetition, and deliver feedback that actually moves the needle, because impactful communication doesn’t require long meetings. It often comes down to brief, well-prepared, intentional interactions.

 

 

 

In this Mental Selling episode, you’ll learn:

  • Game-Time Communication: Why preparation and clarity lead to more meaningful business conversations.
  • The Power of Consistency: How small, everyday moments build long-term trust and influence.
  • Authenticity and Feedback: The secret to giving (and receiving) high-impact coaching that drives performance.
  • Make It Easy to Respond: Why framing your questions well leads to better answers and faster progress.

Jump into the conversation:

  • (00:00) Meet Jen Mueller
  • (01:11) Jen’s journey into sports broadcasting
  • (02:51) Career milestones and sideline stories
  • (05:42) What sports taught Jen about business communication
  • (07:59) The power of preparation and consistency
  • (19:58) Giving feedback and celebrating small wins
  • (30:19) Lightning round and a final communication tip

Additional Resources From This Episode:

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